In her piece relating Rudolph Valentino and female
spectatorship in Stardom: Industry of
Desire, Miriam Hansen brings up the fact that films during Valentino’s
heyday were targeted towards the female spectator, adding that women‘s “increased
social and economic significance [were] acknowledged in whatever distorted
manner” (262-263). With the aforementioned, I find it interesting how there is
a stark discourse between the orientation of these cultural products and the
execution. From its conception in the late 19th century to its
evolution into present day, females continue to be the biggest movie-going
audiences. Despite this, film is often tauted as the media medium where women
have the least desirable roles with many known film actresses running to
television to play a more well-written character, such as Viola Davis (HTGAWM) and Thandie Newton (Westworld). With The Sheik, I found that, yes, the film does gear towards female
fantasy (and generally the female consumer) with its exotic location and exotic
male heartthrob; but as Hansen points out, it’s in a “distorted manner.” Throughout
the story, Valentino’s Ahmed is visually what romance novels are made of but continually
forcibly kisses Agnes Ayres’ Diana and tries to control her, even considering
forcing himself on her. To Hollywood, at least with The Sheik, nightmares I guess are fantasies, too. To me, in seeking
to progress by addressing the female spectator, they regress through their execution
by reinforcing recessive behavior and societal ideas; even on television (which
also caters towards the female), one of its biggest shows Big Little Lies known for its female cast centers is centered on
domestic abuse by a handsome male.
Another interesting point Hansen delves into is the extent
that Valentino occupies a space between masculine and feminine, holding a
masculine gaze towards his female costars on film but also being a visual
spectacle himself (262-265). This was very noticeable to me throughout The Sheik as Ahmed was definitely
flashier costume-wise than his leading lady, whereas, tradition emphasizes
female costumes on film more and celebrates them in awards shows. Think Keira
Knightley’s green dress in Atonement
or any of Audrey Hepburn’s lavish get-ups in My Fair Lady compared to their male costars’ wardrobe. Additionally,
Ahmed’s eye expressions were often exaggerated towards Diana while he
simultaneously physically dominated the spaces he was in with her; while Diana
is still, he’d often walk around the area in strides. This reminded me of Bette
Davis’ character in All About Eve (and
Bette Davis’ close public persona) who, like Valentino, also resides between the
masculine and feminine, albeit in a different manner. She has a rough deep
voice and is assertive and power-hungry, but she still dresses in female
silhouettes although more structured and less girly than her counterparts. Like
with Valentino in The Sheik, Davis
mediates that gender line. This can be seen most notably in the scene where she
argues with Bill on the lower level of their home; as Bill stays constant in
the space, Davis’ Margo physically walks around him – boxing him in, showing
her dominance (like the traditional male), holding the gaze of her romantic
interest, but still being the spectacle.
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